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Stay cool in the summer
heat!
Welcome to the second issue of our newsletter.
In each issue, we hope you'll find some useful
tips! We'll also tell you about some of our
clients and collaborators, and fill you in on the
latest news from Wildwood Interactive. If you'd
rather not receive this, please don't hesitate to
Unsubscribe using the link at the bottom.
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Our amazing clients!
If you don't know
them already, you should. 
As always, our favorite
thing about Wildwood is our clients. We hope to
pass on great news and exciting changes for our
clients through our newsletter.
Impact Austin's site
went live August 1! Their site has been so
successful we decided to feature them two months
running. They hope to reach $500k in grant money
by 2008! This year they gifted more than $300k
to local area non profits. Check out their new
site. As a finalist for the Greater
Austin Chamber Business Award, we have our
fingers crossed they will get the recognition
they deserve. (Interested in a seat at one of
our Chamber Award ceremony tables? Call us at
732.9916 and ask for Risa. She'll give you more
information. The dinner is August 30th, and
we're hoping to have a big group there.)
The Hills Medical Office
Building is gearing up for a state of the
art facility on-site at the Hills Fitness
Center. To complement the established 3,300
member Hills Fitness Center, Hills Medical, a
30,000 square foot class “A” medical building is
under construction on the campus. Adjacent to
the fitness center and swimming pools, Hills
Medical will be home to a synergistic group of
complementary physicians whose practices and
services combine to provide “whole life”
healthcare for active individuals. Check out
their new website
(Yes, Wildwood Interactive built this.) :)
Are you our client?
Did your company do something exciting this
month? Did you get some great press? Do you have
an event you'd like us to promote? We sure hope
you'll send it to us, because we'd love to
feature it on our newsletter!
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Beware the SPAM
Police Making contact. The
right way. 
If you’re improperly using
email for marketing, your business could be
liable for fines of up to $11,000 and lawsuits
of up to $1 million. The CAN-SPAM Act went into
effect on January 2004. Along with hitting the
shameless violators of our inboxes (you know
better sex, easy money, cheap drugs), its
provisions can also snag legitimate businesses
that simply want to keep in touch with clients,
potential clients, and other important business
associates. This newsletter is a perfect example
of the latter. The Federal Trade Commission is
charged with enforcing the provisions of the
CAN-SPAM Act, and they’ve set up a webpage
to give guidance on compliance.
Here's a brief summary of the Act's most
important rules:
Physical address is required in your email.
Opt Out. Give your recipients the ability to
quit.
Real email address. Let your recipients know
the email is from you.
Make sure it has an applicable subject line.
Staying in touch by sending
relevant, meaningful news to customers and
prospects is a great idea, but you want to
follow the simple guidelines from the FTC to
stay on the good side of CAN-SPAM. To find out
more about the CAN-SPAM Act, visit CAN-SPAM
info. If you get spam you think
is deceptive, forward it to spam@uce.gov.
The FTC uses the spam stored in this
database to pursue law enforcement actions
against people who send deceptive email.
Please don't forward this
one to them :)
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How can we help you? Please
let us know!
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